HELLO. I’M XUAN.
EXECUTIVE CREATIVE DIRECTOR.
PRIME VIDEO. EX GOOGLE. EX AGENCY.
GRANDMAS UNDERCOVER
Italian grandmas as undercover agents to promote a spy series.
Prime Video - Outdoor
LIGUE 1 SYMPHONY
Paying tribute to french football with an unexpected anthem. Now playing in stadiums.
Prime Sport - Music & Outdoor
AN UNLIKELY FRIENDSHIP
The story of Carl and Hattie in Prime Video’s first Christmas campaign.
Prime Video - TV & Cinema
LOUVRE FLASHBACK TOUR
Adding an intruder to master paintings
at the Louvre.
Prime Video - Outdoor & Digital
245KM EXHIBITION
The most embarrassing open air exhibition for Orelsan, the #1 french rapper.
Prime Video - Outdoor
NETFLIX INFILTRATION
Inviting everyone to spy on Netflix to unlock Amazon Prime Video.
Prime Video - Integrated
OVERWAZE
A drug cartel taking over Waze to guide millions of drivers on a Go Fast.
Prime Video - Mobile
TOTEMS OPENING TITLE
Creating the opening titles for the series Totems and inviting the Red Army Choir to sing on it.
Prime Video - Opening Title & Music
DON’T RAGE QUIT
HP found the cure to Rage Quitting.
HP - Film
TOXIC RECORDS
Vinyl records made of pollution particles.
Alibaba Music - Product & Social
POLLUTOYS
A toy brand to educate our children on plastic pollution.
Sea Shepherd - Toys
DO BETTER THIS CHRISTMAS
A flashlight, a hand sanitiser, a dress made of curtains? Do better this Christmas.
Lilysilk - YouTube Preroll ads
FRANCOIS SENTINELLE
How we promoted a movie about a cheesy ex-singer dreaming to return? Watch Sentinelle’s underwhelming Live performance on national television.
Prime Video - Stunt
YOUTUBE.
TELL YOUR STORY TO THE WORLD
A 3 min short film encouraging emerging Asian brands to tell their stories to the world.
Google - Film
WATCH DOGS LIVE
Hack an ATM, steal a cargo, take control of a TV show or blow up a car. For real.
Ubisoft - Mobile & Outdoor
CHAMPIONS LEAGUE DELIVERED
That magic moment when football knocks at your door.
Prime Video - Film
LIGUE 1 DELIVERED
An out of the box idea. Litterally.
Prime Video - Film
GODS OF FOOTBALL
Once upon a time on mount Olympus.
Prime Video - Film
ROLAND GARROS
Promoting Roland Garros night matches with a cheesy song and bad singing.
Prime Video - Film
HELLO ROLAND GARROS
Martin Solveig is back in a sequel of his iconic clip ‘Hello’ to promote Roland Garros night matches.
Roland Garros - Music Video
NIKE MERCURIAL SPEED ROOM
Put football fans to the test in the Mercurial Speed Room.
Nike - Tech & Outdoor
POOLMOJI ;)
If you wonder what it’s like to be a billiard ball…
Personal - Design & GIFs
